The Google Pixel 10 Pro XL arrives in 2025 with high expectations as a flagship smartphone blending Google’s signature software prowess and AI capabilities with premium hardware. However, after weathering the initial hype, it becomes clear that while this phone is polished and performs well in many areas, it struggles to break new ground or fully match the competition’s cutting-edge standards. This review offers an honest assessment of what makes the Pixel 10 Pro XL a compelling device and where it falls short in 2025’s crowded flagship landscape.
Familiar Design with Premium Build
The Pixel 10 Pro XL continues the design language from its predecessor with subtle refinements rather than a complete overhaul. Its 6.8-inch OLED display remains stunning, featuring a sharp 1344 x 2922 resolution and maintaining a 120Hz refresh rate. Notably, peak brightness has been improved to 3,300 nits, offering excellent visibility even in very bright conditions.
Google’s choice of polished aluminum framing paired with a glass back gives the handset a premium feel that some argue surpasses even the latest iPhone 17 Pro Max’s aluminum slab design. For users upgrading from Pixel 9 Pro XL or 8 Pro XL models, the Pixel 10 Pro XL’s look feels more evolutionary than revolutionary, making it a phone better suited for those coming from older devices or switching brands.
Performance: Efficient but Behind the Curve
At its heart, the Pixel 10 Pro XL runs on Google’s Tensor G5 chip, the company’s latest silicon built on a 3nm process. While this enables some advanced AI features and efficient processing, the Tensor G5 falls notably behind competitors like Apple’s A19 Pro or Snapdragon’s 8 Gen 2 Elite chip in raw power benchmarks. This gap doesn’t translate heavily into everyday tasks, where the handset feels smooth playing media, browsing, and gaming.
However, concerns linger about the phone’s long-term performance. With a promise of seven years of software updates, the stress of future, more demanding Android releases might reveal the Tensor G5’s limitations, potentially impacting speed and user experience several years from now.
Camera: Superb Photos, Mediocre Video
The Pixel 10 Pro XL retains the same camera setup as its predecessor: a 50MP wide lens, 48MP telephoto, and 48MP ultra-wide sensor. Google’s masterful AI integration continues to shine in still photography, especially in challenging scenarios like low-light shots, delivering images that are sharp, vibrant, and well-composed.
The 48MP selfie camera also impresses with high clarity and improved portrait mode accuracy, offering better subject-background differentiation. But video capabilities remain a weak spot; despite supporting 4K at 60fps and even 8K recording, video clips lack the sharpness and color fidelity seen in competing flagships, showing Google still lags behind in this regard.
Software and User Experience
Running Android 16 with Material You design, the Pixel 10 Pro XL delivers one of the most fluid, polished, and user-friendly OS experiences on the market. The integration of Google’s generative AI features like Pixel Studio and Gemini enhances functionality with practical perks such as live translation, improved search, and smart photo editing tools.
The AI-driven software is a standout selling point, offering users advanced personalization and convenience that few competitors match. These software strengths are compelling, especially paired with the guaranteed seven-year update cycle, ensuring sustained security and new features over time.
Battery Life and Charging: Disappointing Endurance
Equipped with a 5200mAh battery, the Pixel 10 Pro XL surprisingly struggles with longevity. Real-world usage often leaves users with only 5-10% charge by day’s end, which is far below flagship expectations and competitors that commonly retain 40-50% charge after similar usage.
Charging options are improved with support for 25W G2 wireless charging and wired fast charging, but these conveniences cannot fully offset the poor endurance. This aspect significantly detracts from the phone’s flagship claims and usability for heavy users or travelers.
Is It Worth the Premium Price?
Priced around $1,200, the Pixel 10 Pro XL enters an intense flagship market with tough rivals from Apple, Samsung, and others. While it excels in design, AI software features, and photography, it falls short in processing power, video quality, and battery life. The inconsistency in offering storage options with certain colors also adds a frustrating lack of flexibility.
For Android enthusiasts prioritizing a clean, AI-powered software experience and solid photographic output, the Pixel 10 Pro XL remains a worthy option. Yet those seeking powerhouse performance, industry-leading video capabilities, or long-lasting battery life might find better value elsewhere. Ultimately, Google’s latest flagship feels more like a confident iteration rather than a category-defining leap.
Conclusion
The Google Pixel 10 Pro XL stands as a refined but cautious flagship choice in 2025, showcasing Google’s strengths in design and AI software integration while revealing vulnerabilities in hardware power and battery stamina. It is not a breakthrough device but offers a polished, reliable experience for its price category.
In an era where flagship smartphones face the twin challenges of innovation stagnation and user expectation inflation, the Pixel 10 Pro XL reflects both the promise and limitations of Google’s approach. Buyers should weigh what matters most: cutting-edge specs or a seamless, AI-enriched user experience tightly woven into the Android ecosystem.